Wednesday 26 June 2013
Six Silly Things to (not) do on LinkedIn
1. Send Default Connection Request Messages
Chances are, whenever you send a connect request on LinkedIn, it's either to someone you've known for a long time, or someone you met a few days ago. In which case, not having the time to replace the default message with one which says "hi", or which has a reminder of where you met, can make it look like you can't be bothered.
2. Send Generic "Hello and Thanks for Connecting" Messages
These can look needy and clingy, and are also particularly silly if you've accepted the request rather than sending it out. Got something specific to say - then say it, but if you haven't, save your efforts for another day when you can have more impact.
3. Use the Wrong Photo
As I've mentioned in previous articles, using the wrong photo, or no photo at all, can count against you. People are more likely to look at your profile if you have a photo, and if it's a decent one, they'll take you seriously, which is what you want of course. So, skip the drunk ones, the wedding ones, the sideways ones and the artistically cropped ones.
4. Confuse your Social Networks
Your exact whereabouts, mental state and the food you're eating are all things for Facebook and Twitter, but they're not things for LinkedIn. A continuous stream of irrelevant toot will have your connections clicking the "hide" link for your updates faster than you can know.
5. Break LinkedIn Terms and Conditions
Remember that although LinkedIn is a free service, by signing up, you agree to abide by their terms and conditions. And if these say that you can't put your phone number in the title field on your profile (and they do), then don't do that.
6. Don't keep your Headline and Current Positions in Step
At some point in the past, you may have put your current job into your headline, or LinkedIn may have put it there for you as a default, and you accepted it. If you subsequently change jobs, make sure you change your headline as well, people may only look once, and you want them to get the facts as they currently stand without any confusion.
Read more for further ideas for your LinkedIn profile.
photo credit: cellar_door_films via photopin (cc).